What would life be like if we reinforced mental health and wellness at work, school, home, transit, advertising and social media?

Improving people’s wellbeing right where they are is at the heart of IAM. Putting people at the centre of innovation for mental health, IAM aims to redesign society for better mental health.

Now open — Innovation Prize Challenge applications. An award of up to $100,000!



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About Us

Learn more about IAM – Canada’s first mental health innovation platform aimed at redesigning our society for better mental health.

What We Do

Our innovation platform puts people living with mental illness in the driver’s seat, working alongside innovators and others to build solutions to help redesign society for better mental health.

Current Projects

From innovation around youth mental health to ways public spaces can influence wellness, IAM is working to change the way society looks at mental health.